Are you losing products in transit due to unnecessary damage?
A multinational consumer electronics manufacturer of delicate electronic equipment shipped globally was facing a significant issue with their packaged products arriving damaged at the customer’s location. This not only led to increased costs in replacing damaged products but also tarnished their reputation with customers.
The company approached Purple Diamond
We conducted a thorough assessment of their packaging design, material, and even product to understand where the problem lies.
Utilizing the distribution testing simulation laboratory
Simulated the distribution cycle reproducing the modes of transit the packaging system experiences
Resulting in the identification of several weaknesses in the packaging design as well as material choice