Marketing Coordinator

What we do:

We help bring products and goods to market. How? We break stuff! We shake, drop, compress, freeze, and pull things apart. It sounds awesome…and it is!

Here are some of the main industries we work with:

  • Consumer Goods (the things we see and buy in stores)
  • Medical/Pharmaceutical (the things that keep us healthy)
  • Hazardous Goods (the things we protect the public from)

We analyze how and why it broke not everything we touch breaks, regardless, we still evaluate it for clients.

Despite how much fun it is to TEST (break) things, we have other areas we focus on too. When things break, we help create the solution to fix the problems with our DESIGN and ENGINEERING expertise. We have the opportunity to work with a vast array of companies and be part of market launches, product/packaging changes and studies that are monumental to a companies’ bottom line. So what we do is pretty important!

A day in the life of a Marketing Coordinator at Purple Diamond:

You arrive ready to be part of something great on a daily basis. Every member of our team plays an integral role in the success of our clients’ and The Innovation Center.

As a marketing coordinator with Purple Diamond, you will take part in the creation and management of marketing activities and campaigns. Create resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include email campaigns, eBooks, whitepapers, infographics, guides, templates, etc.). Manage and improve organic search engine performance and goal-setting based on click through rates and traffic.

Our environment offers the opportunity to work both independently and with the team, and each day may vary based on the projects in process. The Innovation Writer also supports the team with contributions to other writing and creative based assignments such as web content, marketing materials and other business communications. The opportunity to contribute in other areas outside of the daily responsibilities is welcomed.

The Ideal Candidate:

Each person has their own unique set of skills and traits that make them the person they are. We encourage our team members to embrace those attributes, and put them to use in their role with Purple Diamond. We believe the best candidate for this role has a niche for communication (both written and verbal), is self-motivated, organized, takes ownership, is detail oriented, yet creative and forward thinking. We expect our team to adhere to deadlines, and have the ability to multi-task to stay aligned with project goals.

Top Skills:

  • Positive Attitude
  • Specialized training in Marketing & Communications
  • Familiarity with Salesforce
  • Effective oral/written skill
  • Creative Thinking
  • Excellent human relation skills
  • Thorough knowledge of Microsoft Suite
  • Self-motivated
  • Organized

Education / Experience:

  • Associates degree or working towards a BS in Marketing or similar field.
  • 1+ years’ experience in a marketing position
  • Very strong possibility this position will transition into full-time position for the right candidate

Please contact HR@purple-diamond.com to apply, please no phone calls

Job Type: Part Time
Job Location: Bethlehem

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