Amazon Frustration Free Package Evaluation

With global shifts increasing e-commerce trade, packaging must now be able to withstand the many routes of shipping during transit. The demand for a simplified, recyclable package that is easy to use and open is greater than ever. With such wide-reaching industry changes, the caliber of testing and regulatory standards has also evolved. For instance, packages sold on are first evaluated and tested against the tiers of Amazon’s Package Testing standards in order to achieve certification for Amazon’s Vendor Central interface. The Amazon Frustration Free Package Evaluation process is critical to optimizing package testing methods for manufacturers and distributors in the Amazon APASS Network.

What Is Amazon Frustration Free Package Evaluation?

Amazon Frustration Free Packaging is a type of package design that removes excess packaging. The reduction of unnecessary packaging materials not only lessens environmental impact but simplifies the customer experience when opening an Amazon FFP shipment. As e-commerce efforts continue to grow, packaging needs continue to evolve as the customer experience shifts from stores to screens. These changes in marketing goods sold online allows product owners to perfect packaging for distribution with recyclability in mind and ultimately produce packaging that is more accessible to customers.

Here’s some more information about Amazon’s frustration-free packaging:

Amazon’s frustration-free packaging is an initiative that allows customers to receive their products in easy-to-open, recyclable packaging. The goal is to eliminate excess waste and to make the packaging experience less frustrating for customers.

Frustration-free packaging uses standard shipping boxes with minimal packaging material, making it easier to open and free of hard plastic “clamshell” cases or wire ties. This type of packaging benefits both customers and the environment, reducing the amount of waste generated and making the shipping process more efficient.

Amazon currently offers frustration-free packaging for a variety of products, including electronics, toys, and household goods. Customers can choose to opt-in to this packaging when making their purchase.

Customers Benefits of Amazon Frustration Free Package Evaluation 

Improved packaging design makes for a better customer experience and expectation. Frustration-free packaging helps customers open their shipment more easily without the need for scissors or a sharp knife. Frustration-free packaging also produces substantially less waste due to streamlined packing materials and packaging created to securely contain the product, functioning as a durable and simplified shipping box. This means that most customers are left with fewer packaging materials to dispose of when they receive their product and a higher likelihood that products will arrive at their destinations undamaged.

Seller Benefits of Amazon Frustration Free Package Evaluation 

Since many Amazon shoppers look for FFP services, sellers who prioritize frustration-free packaging may improve their sales as a result. Additionally, sellers using frustration-free packaging are less likely to need to replace products that become damaged or broken during transit because the FFP testing process is proven to be both comprehensive and reliable. All these benefits yield reductions in operating costs for sellers and result in happier customers who may be inspired to leave more positive reviews, leading to better business overall.

How To Test Your Packaged Product For Amazon FFP

Amazon Package Testing Tiers

Amazon Frustration Free Package Evaluation

Numbers (ASINs) to ship in their original manufacturer supplied packaging. The ISTA Project 6 AMAZON.COM test was developed by ISTA in alliance with and is used as the standard protocol. Frustration free package testing for Amazon falls under the ISTA Project 6 AMAZON.COM SIOC procedure.

Three distinct categories are used for each type of packaged product tests: shipping method, handling method, and weight-and-dimensions. By evaluating the e-commerce transit channels that packages go through, we can confirm that your products will support their integrity and arrive to customers intact and undamaged. This test is intended to simulate the conditions of shipping and delivering a package, including calibrated drops and vibrations.

What is Amazon's Ships in Own Container (SIOC) Packaging?

Ships in Own Container (SIOC) is Amazon’s second tier of shipping certification, which was created to minimize waste by ensuring the product packaging is built to ship without the need for an Amazon Over Box. The product must be able to ship in its current package and be tested according to’s certification guidelines.

What is Amazon’s Prep-Free Packaging (PFP)?

Prep-Free Packaging (PFP) is Amazon’s third tier shipping certification, which was created for items that are not capable of shipping in their own container (i.e., liquid product that is not six sided) and which require an over box applied by Amazon. A certified PFP package is designed to ship effectively without the need for Amazon to apply more prep/packaging to prevent damage of leakage.

What is the Amazon Packaging Support and Supplier (APASS) Network?

The Amazon APASS program was created by Amazon to better support vendors, sellers, and manufacturers in obtaining certification of their products for Frustration Free Packaging (FFP), Ships in Own Container (SIOC), or Prep-Free Packaging (PFP) validation. Members of the APASS Network have received guidance from Amazon and have already worked with manufacturers to supply, design, and test Amazon Certified Packaging. The APASS Network helps vendors get their products tested to the appropriate standards efficiently, without going through excessive testing supply chains.

Why Purple Diamond?

Purple Diamond can supply the guidance and aid needed to meet the standards needed for Amazon Packaging Certification in packaging design and validation. We help vendors perfect their products for Amazon’s APASS Network FFP program, while reducing packaging costs and improving efficiency in their supply chains.

Packaging can be designed to be protective against damage, which is needed for FFP, SIOC, and PFP certifications. The requirements and considerations of over-sized products can be evaluated and perfected to move efficiently through Amazon distribution networks. Our team is committed to delivering high-quality results as we develop a comprehensive solution to your specific Amazon Packaging Certification needs.

Related Testing Standards

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Achieving ISO 17025 Accreditation is the pinnacle in third-party laboratory testing accreditation. It confirms that the facility has management, quality, and technical systems in place to ensure accurate and reliable analyses.
ISTA is revered as the certification standard for package testing for distribution. ISTA’s Testing Protocol remains a series of testing methodologies and standards well recognized within the packaging community.
A select few companies are authorized by PHMSA as an approved third-party packaging testing laboratory in accordance with Hazardous Materials Regulations, critical to ensuring safe transport of dangerous goods.


With over 12,000 standards globally, ASTM International’s fully transparent standards development enhances performance and confidence in consumer choices.
The Technical Association of Pulp and Paper Industry’s peer-reviewed standards improve production through operational methods and industry recognized best practices.


 The APASS program was designed by Amazon to help support vendors, sellers, and manufacturers in obtaining certification of their products as Frustration Free Packaging (FFP), Ships in Own Container (SIOC), or Prep-Free Packaging (PFP).

At Purple Diamond, we offer a free consultation or a guided tour of our facilities. Consultations can be done over the phone or on zoom, so choose what suits you best. To get in touch, go to our Contact Us page and fill out the form or book an appointment using the calendar below. Our goal is to assist you in any way possible, so please don’t hesitate to contact us. Thank you so much for reading down this far and thank you for considering Purple Diamond as your dedicated testing, engineering, and design facility for all of your packaging needs.

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